Toronto Argonauts, Saskatchewan Roughriders to meet again for Touchdown Atlantic
A CFL event said to have brought millions in economic benefits to Nova Scotia is scheduled to return to the province in July 2023.
Touchdown Atlantic, which CLF describes as “the East Coast’s biggest celebration of football,” will be held in Halifax at Saint Mary’s University next year.
CFL said in a Tuesday release that the varsity Huskies Stadium will be expanded to accommodate more than 10,000 fans for the Saskatchewan Roughriders and Toronto Argonauts game.
In 2022, Touchdown Atlantic was hosted at Acadia University in Wolfville, NS, and attracted nearly 8,000 out-of-town visitors to the event. A total of just over 10,886 spectators attended an expanded Raymond Field on the Acadia campus.
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CFL’s Touchdown Atlantic delivered nearly $13 million in economic boost: study
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CFL’s Touchdown Atlantic delivered nearly $13 million in economic boost: study
According to a study commissioned by the league, this Touchdown Atlantic event brought more than $12.7 million in economic benefits to the regions of Nova Scotia. The Halifax region alone accounted for more than 11.8 million US dollars.
The study also found that 95 percent of attendees said they were likely to attend a similar event again and that a return visit to Halifax and Wolfville would be likely.
Next year’s game will take place on Saturday, July 29 at 5pm local time.
“There will be fun football fests, a pre-game tailgate and much more leading up to the main event,” the CFL said in the press release.
Ticket sales and a calendar of events are to be published in the spring.
— With files from The Canadian Press.
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